Nexen Tire's transformation over the past decade is one of the tire industry's most compelling turnaround stories. Founded in 1942 in South Korea under the name Heung-A Tire, the company rebranded to Nexen in 2000 to signal a new direction focused on quality and global competitiveness. For years, Nexen was perceived primarily as a budget brand, but sustained investment in R&D, manufacturing, and quality control has fundamentally elevated the brand. Today, Nexen supplies original equipment tires to Chrysler, Fiat, Volkswagen, Hyundai, and Kia, a clear indicator that major automakers trust their products.
Nexen's technical capabilities have grown substantially with the opening of their advanced R&D center in Ohio and a new manufacturing plant in the Czech Republic to serve the European market. Their Purple Seal technology, a self-sealing inner liner that automatically plugs punctures up to five millimeters in diameter, is a standout innovation that has drawn industry attention. Nexen has also made significant strides in developing low rolling resistance compounds for fuel efficiency and electric vehicle applications, positioning the brand well for the future.
The Nexen product range has matured considerably. The N Fera line represents their performance offerings, with the N Fera Sport providing capable handling for sports sedans and the N Fera AU7 serving as a sporty all-season option. The Roadian line covers the truck and SUV segment, offering all-terrain and highway touring options. The N Priz line is their touring and comfort-focused range for passenger cars, delivering quiet rides and long tread life. The Winguard series handles winter duties with effective snow and ice traction at very competitive prices.
Nexen is an excellent choice for smart shoppers who have done their homework and recognize that the old perception of the brand no longer matches reality. Their tires regularly perform well in independent testing, often matching or exceeding competitors priced significantly higher. Drivers who are open-minded about brand names and focused on actual performance data will find Nexen to be one of the best values in the market.
Ship.Tires offers Nexen tires because we believe informed customers should have access to brands that deliver real performance at honest prices. Nexen's quality has earned recognition from automakers worldwide, and we are confident recommending them. Discover the Nexen lineup at ship.tires.