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About NOKIAN Tires

Nokian Tyres was founded in 1932 in Nokia, Finland, and holds the distinction of being the world's first manufacturer to develop a dedicated winter tire, the Hakkapeliitta, in 1934. The brand's Finnish heritage means it was literally born in one of the harshest winter climates on earth, giving Nokian unparalleled expertise in cold-weather tire engineering. The company also operates a major manufacturing facility in Dayton, Tennessee, to serve the North American market.

Nokian's product portfolio emphasizes winter, all-weather, and all-season tires that prioritize safety in challenging conditions. The Hakkapeliitta line remains the gold standard for studded and studless winter tires, while the WR series provides year-round performance with 3PMSF certification. Nokian also leads in sustainability, producing the world's first low-rolling-resistance tire made with purified canola oil. Drivers who shop for Nokian tires invest in purpose-built safety for cold climates, and retailers ship them efficiently to customers across northern states and Canada.

With a laser focus on safety and environmental responsibility, Nokian has earned a loyal following among drivers who face serious winter conditions and refuse to compromise on traction, braking, and control.